Mike schneider art

Mike Schneider (news anchor)

American television reporter, personality and anchor

Mike Schneider is an American televisionnews anchor and producer. He has held leading anchor and reporting positions at CBS, ABC, NBC, Fox, PBS and Bloomberg Television.

Career

Schneider was born on Long Island, New York, moved to suburban Philadelphia during his high school years, and was educated at Temple University. He began his TV career in 1975 as a news writer for WPVI-TV in Philadelphia. From August 1975 to January 1976 Mike worked as the sports anchor then from January to September 1976 as weekend news anchor at WTAJ-TV Television in Altoona, Pennsylvania, followed by a similar post at WKBW-TV in Buffalo, New York during the fall of 1976. From 1977–82 he worked as a reporter/anchor for WTAE-TV in Pittsburgh, documenting the decline of America's steel industry, the effects of the energy crisis, Pittsburgh's rebirth as a world class medical center, and travelling to Germany to cover the return of the hostages from Iran. [citation needed]

From 1982 to 1986, he work

Mike Schneider is a partner at Bully Pulpit International (BPI) where he built the BPI Labs team to drive ideation and development of new marketing and communication technology products.

Since joining in 2011, Mike has crafted BPI’s strategic direction for advertising, measurement, and targeting. This includes launching platforms such as Vantage, which allows advertisers to optimize for persuasion instead of engagement, and Orbit, which puts messages in front of decision-makers, influencers, and their networks.

Most recently, Mike led his team in building the 2020 Campaign Tracker, which monitors marketing activity in the upcoming election and helps power dozens of newsrooms. 

Mike speaks regularly at industry events and is a sought-out expert on digital advertising practices. He sits on the board of Higher Ground Labs, an accelerator that funds progressive political technology, and previously taught a course in Digital Analytics and Measurement for Georgetown's graduate program.

Biography

Biography.

I’m a serial entrepreneur and startup founder, having launched three ventures and achieved successful exits for two of them.

During my early 20s, I pursued my passion for music, working as a radio host and DJ. This led to the birth of an agency after several years of successful shows and events. Following five intense years in the event management industry, I sold Chilibox Entertainment to my partners.

In December 2015, I founded my first startup, “Leichtgemacht,” which offers real-time assistance in finding and comparing reliable local moving companies, complete with initial price estimates. In May 2021, I successfully sold it to the real estate platform “Mietguru.”

In March 2021, I embarked on my third venture, “Break Stuff AI.” With incorporation in Croatia and a pre-seed funding round, we’ve developed a B2B-focused, all-in-one solution for sports card enthusiasts, providing objective and instant AI grading.

“You have to reinvent & evolve yourself every day, to be successful.”

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